Laurie Williams grew up skiing the slopes around Summit County, and now she is selling homes to those who want to do the same.
Williams, of Re/Max Properties of the Summit, recently was presented with the Re/Max Hall of Fame Award, which honors agents who are consistent top-producers. Less than 22 percent of all Re/Max affiliates receive this award, which is given to agents who earn more than $1 million in commission during their careers with the company.
Williams has worked in real estate for the last 10 years, coming from a corporate sales and marketing background with companies such as Champion Apparel, Head Sports and the U.S. Tennis Association. She started working for Re/Max three years ago.
“I get my energy from people,” she said. “I like to think what I do is bring people relief, if they need to sell, or find a new sanctuary.”
Williams also worked as a certified ski instructor and race coach at locations like Keystone Resort, Copper Mountain Resort and Vail Mountain. She is also a certified tennis professional. In her spare time — which is very spare these days, she said — she still loves to ski.
“I grew up here and have worked throughout the county,” she said. “I know the markets and what’s important. Different areas bring different values and that gives me a little advantage.”
Previously, Williams was listed on the Real Trends 500 list of America’s Best Real Estate Agents, and in the top 100 Re/Max brokers in the United States more than once in 2013. She is also a member of the Million Dollar Guild for Luxury Home Sales and Marketing.
As a Certified Luxury Home Marketing Specialist (CLHMS), Williams has documented performance in the top 10 percent of her market in Summit County, showing her expertise in the luxury home and estate market. The Million Dollar Guild specialty includes having at least two single-family properties closing at $1 million and above.
“I deal with every price point, but my passion is really in luxury properties,” she said.
As a member of the Summit community for many years, Williams also said she enjoys supporting local programs such as the Dillon Community Church Food Bank, and Court Appointed Special Advocates (CASA) to help abused children. Williams said she believes she is the only agent qualified to use the CLHMS title in Summit County.
“Laurie has been an integral member of our team and is more than deserving of this very prestigious award,” said Jeff Angell, owner of Re/Max Properties of the Summit, in a prepared statement. “Winning this award is a tremendous accomplishment. Laurie continues to raise the bar in real estate, making us and this community proud.”
While Williams said she is still waiting to see prices come back up to pre-recession levels, she is grateful to have found such success so far in the business.
“I feel very blessed an honored,” she said. “We fared very well in the downturn. Personally I feel like I bring a lot to the party in an adverse market — I have a marketing background and can apply that knowledge to the business.”
Williams said March is always a busy time; she is currently showing about seven parties’ properties just this week alone. She also emphasized the business is not just about selling because there’s the listing side as well, having to promote the properties.
She was surprised by the award, and said she is looking forward to continuing her work in the luxury market in Summit County.
“I’m so deeply grateful to my customers and the broker community here,” she said.
“Laurie has been an integral member of our team and is more than deserving of this very prestigious award. Winning this award is a tremendous accomplishment. Laurie continues to raise the bar in real estate, making us and this community proud.”
Owner, Re\/Max Properties of the Summit