timeforcake: Email warning & 5 links
February 5, 2012
If you live in Summit County, there’s a very good chance I now have your personal address. Yes, yours. In fact, I estimate I now have access to the emails of roughly 700 individuals in, around or associated with the county – all without asking for them or lifting a finger.If I felt so inclined, I could start sending newsletters your way, I could sell your emails to someone looking for targeted prospects, or I could simply spam you for fun. (I won’t do any of these things, don’t worry.)So how did I get your personal email address? Through your friend’s or business acquaintance’s lack of email-sending knowledge.In the past month I’ve receive no less than five emails from different individuals in Summit County that were mass-emailed out to hundreds of people at once. (These were sent via personal email accounts, not eNewsletter systems which send mass emails out properly.) The people who sent these emails pasted all of your email addresses right smack into the “To” or “CC” fields before hitting send. You see, when you drop addresses into the “To” and “CC” fields of your emails, every single email recipient has the ability to see the names and email addresses of all the other recipients. The important lesson here is this: If you care at all about your email recipients’ privacy, make sure you follow these two steps the next time you send an email out to a large # of people all at once:1. put your email address in the “To” field2. put everyone else’s addresses in the “BCC” field. BCC standard for Blind Carbon Copy. BCC hides everyone’s email addresses so no one can see or use them.And really, don’t worry. I won’t do anything with your email address. (I can’t promise that others would say the same though…)
1. http://tinyurl.com/cy2e4v8 – Google reveals the top 10 most popular searches of 2011. Can you guess any on the list? Hint: While 3 of the top search terms are Apple-related, the #1 search conducted in 2011 was for that YouTube video heralding the awesomeness of the best day of the week (then reminding you what days come before and after it). 2. http://tinyurl.com/bnj25x – When Pay Per Click (PPC) is *not* right for you. Make absolutely certain you read beyond item #1 in this list or you won’t benefit from the overall wisdom here.3. http://www.simplynoise.com – By masking out background noises, white noise has been found to help improve people’s moods and their ability to stay focused. It’s also been shown to act as a helpful sleep aid, increase focus, decrease stress and even help the cognitive abilities of students with ADHD. SimplyNoise generates white noise straight from your browser, and you get a big fat slider right on the homepage to control the volume. (Warning: crank the volume up too high and the soothing white noise becomes a nails-on-the-chalkboard TV static roar.) Android, iPod Touch and iPhone apps are offered for $.99 with a bevy of options to choose from (think chirping crickets and rainstorms).4. http://www.prosper.com – Do you have a special idea that needs funding, but don’t know where to turn for the bucks? Check out Prosper.com for an opportunity to find the funds you need. The site specializes in person-to-person lending and just might be the tool that connects you to someone who’ll fund that special idea. Prosper claims 1.2 million members and over $292 million loaned.5. http://tinyurl.com/7ngkcjj – Something must be in the water they’re making high schoolers drink up there in Canada. And I want some of that water. A few years ago, a 16 year-old Canadian discovered a microbe that eats plastic. Last year, another used a Canadian supercomputer network to invent a drug cocktail for fighting cystic fibrosis. This year, two 17-year-old Canadians sent a Lego man 80,000 feet into space by building their own weather balloon from equipment gathered from Craigslist. They attached four cameras to the balloon and filmed the Lego man’s flight. Don’t miss the video! erin pheil is the owner of timeforcake creative media – the Web Design company voted #1 in Best of Summit. Visit the timeforcake website at http://www.timeforcake.com or email Erin at email@example.com.