Vail Resorts launches new Summit-centric pass
Ryan Summerlin March 18, 2013
Vail Resorts announced the launch of a new season pass this winter, providing skiers and snowboarders to Summit County’s two east-side resorts, Keystone Resort and Arapahoe Basin Ski Area.
The new “Keystone A-Basin” pass, introduced at $279 for adults with escalating pricing as the year goes on, is restricted during the peak Thanksgiving, Christmas, Martin Luther King and Presidents Day holiday timeframes.
“It’s an incredible value especially for families and folks on the Front Range,” Vail Resorts spokeswoman Kathleen Lessman said.
The new pass follows the introduction of a new program at Keystone allowing children under the age of 12 to ski for free at the resort when families book two or more nights with resort-owned lodging.
Both Keystone and A-Basin are situated along Highway 6 on the eastern side of Summit County.
The Keystone A-Basin pass is the second Summit-centered offering in the Vail Resorts arsenal, alongside the Summit Value pass, which provides restricted access to Breckenridge Ski Resort as well as A-Basin and Keystone.
The Broomfield-based company also recently announced the addition of Eldora Mountain Resort, near Boulder, to its premium Epic Pass in the coming winter season.
The pass now includes unlimited access to nine resorts in Colorado, Nevada and California.
“We are thrilled to offer Eldora Mountain Resort as part of next season’s Epic Pass for Colorado skiers and snowboarders,” stated Kristen Lynch, chief marketing officer for Vail Resorts, in a recent release. “Now our guests have several options to ski close to home, at six iconic resorts in Colorado as well as enjoy a trip further west into our three additional world-class resorts in Lake Tahoe.”
Eldora, like A-Basin, will not be listed on EpicMix, Vail Resort’s web-based skier data program, which allows pass holders to track where, when and how many feet and days they’ve skied at certain resorts owned by the company.
Keystone A-Basin pass holders will be able to track their activities at Keystone only through EpicMix.
Vail Resorts is also providing a discounted rate to college students on the Epic Local pass this year.
Pricing on all Vail Resorts passes is tiered, with the cost increasing as the next ski season approaches. Current prices on the Epic, Epic Local, Summit Value and Keystone A-Basin passes will increase after April 14.