Summit Daily parent company buys Park City, Utah newspaper
The Park Record
The Summit Daily News’ parent company, the Nevada-based Swift Communications, has purchased The Park Record, Park City, Utah’s 135-year-old newspaper.
Swift bought the paper from Digital First Media of Denver. The sale closed Tuesday. The price was not disclosed.
Swift Communications, which is based in Carson City, Nevada, owns 27 local and regional publications in five states. Its president and chief operating officer Bob Brown and Andy Bernhard, who has been The Park Record’s publisher since 1987, are longtime friends.
Bernhard notes that Swift Communications has a keen appreciation for challenges of operating newspapers in mountain resort towns that attract sophisticated and outspoken readers.
In addition to the Summit Daily, Swift owns the Snowmass Sun, The Aspen Times and Vail Daily in Colorado, along with the Tahoe Daily Tribune and Sierra Sun in California.
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Swift Communications’ chairman and chief executive officer Bill Toler said that The Park Record is a good fit for the company.
“Swift Communications feels a deep connection and commitment to mountain communities and resort markets,” he said. “At the same time, we fully recognize that each community has a unique culture and areas of interest. That is why our newspapers and digital publications in Aspen, Breckenridge, Lake Tahoe and Vail are different.”
To ensure a smooth transition, The Park Record’s website will continue to be hosted by Digital First Media for about six months and the physical edition will still be printed on Media One’s press in Salt Lake City.
“Our current priorities are to help The Park Record achieve a smooth transition of ownership and to make sure they are properly resourced for the upcoming ski season,” Toler said.
As to the future, both he and Bernhard are excited about the potential to expand The Park Record’s coverage of the communities in Park City and Summit County in print, online and on new platforms as they emerge.
Specifically, Toler noted the benefits of networking with publications in other resort towns:
“Park City is a world-class community and resort. We are excited to have Park City become part of our family. We think there are many opportunities to share content that will be of high interest across the winter and summer sports communities now served by Swift Communications’ publications located in the greater Rocky and Sierra Nevada mountain ranges.”
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