Frisco to stream virtual climate change concert Saturday | SummitDaily.com
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Frisco to stream virtual climate change concert Saturday

DAILY NEWS STAFF REPORT
Special to the Daily
ALL |

FRISCO ” The Town of Frisco, High Country Conservation Center, the Blue River Group of the Sierra Club and Po’ Boys Restaurant have teamed up to present nonstop, real-time footage of “Live Earth” ” a monumental music event that will bring together more than 2 billion people on Saturday ” 7/7/07 ” to raise awareness about climate change. With 24 hours of music across seven continents, and performances by more than 150 of the world’s top musicians, “Live Earth” is meant to engage, connect and inspire individuals, corporations and governments to take action to solve the climate crisis.

“We’re pumped about this chance to engage people locally on climate change,” said Dan Fallon, Frisco council member and Po’ Boys owner. “And the fact that we’ll be doing it simultaneously with hundreds of millions of other people around the globe will make our experience in Frisco all the more meaningful and powerful.”

Attendees at the Frisco event will rock out to the live performances of musical artists including the Black Eyed Peas, Madonna, Lenny Kravitz, the Beastie Boys, Joss Stone, Kanye West, Keith Urban and Alicia Keys as they perform in concerts in London, Shanghai, Hamburg, Rio De Janeiro, Johannesburg, New York, Tokyo, and Sydney. The events will stream live on Po’ Boys’ 8-foot HD projection screen and be broadcast through the in-house pro audio sound system, beginning at 8:30 a.m., and continuing on all day and night.

The “Live Earth” concert marks the beginning of a multi-year campaign led by the Alliance for Climate Protection, The Climate Group and other international organizations to drive individuals, corporations and governments to take action to solve global warming. Former U.S. Vice President Al Gore is the Chair of the Alliance and Partner of Live Earth. Live Earth was founded by Kevin Wall, the Worldwide Executive Producer of Live 8, an event that brought together one of the largest audiences in history to combat poverty.

At the Frisco event, representatives from the Town of Frisco, the Blue River Group of the Sierra Club and High Country Conservation Center will be on hand to answer questions and provide educational materials on climate change. Event attendees will also have the opportunity to sign the Live Earth Pledge, dedicating them to taking action on global warming.

For more information on Live Earth, visit http://www.LiveEarth.org. Live Earth concerts will be broadcast to a live worldwide audience by MSN at http://www.LiveEarth.MSN.com.


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