Harley rollin’ toward Dillon | SummitDaily.com
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Harley rollin’ toward Dillon

DILLON – One town’s trash is another town’s treasure.

A little more than two months after the Silverthorne Town Council rejected an application for a Freedom Harley-Davidson motorcycle shop in its town, the Dillon Planning and Zoning Commission unanimously approved an application for the motorcycle shop at 761 West Anemone Trail, where the Timberland and Reebok stores once were.

The planning commission’s decision is final and will not be reviewed by the town council, said Theresa Worsham, Dillon’s development coordinator.



“Dillon played by the rules,” Realtor Eddie O’Brien said after the commission announced its decision Wednesday. “Both properties were zoned correctly for the use, and neither of them needed variances; neither of them should have been controversial.”

Freedom Harley-Davidson’s application Wednesday was to remodel the building and to change the use, Worsham said. Until now, the building has been used for retail outlets only.



“Automobile is the same as retail in our eyes,” Worsham said, adding that retail and automobile are two of many uses the area’s zoning regulations allow.

Lakewood’s Freedom Harley-Davidson is in the midst of negotiations to purchase the building near the Dillon Factory Stores, just west of the Dillon Dam Brewery, O’Brien said.

The shop owners proposed Wednesday to build a cupola (a small, domed structure on top of the roof) on the building, and planning commissioners said they felt the cupola would add interest to the building’s flat roofline.

Though the 10,000-square-foot shop will service Harley-Davidson motorcycles, its primary source of revenue will be the sale of T-shirts and bike parts, said Al Parker, representing the shop’s owner Ken Allen.

Parker said the shop will generate about $2.5 million in annual retails sales – about 80 percent from clothes.

Remembering Silverthorne’s criticism of potential noise generated by the store, several planning commissioners also expressed concerns about noise pollution. But Parker said the store’s service work would be done inside closed doors – even in the summertime.

O’Brien said he thinks the shop will have a minimal impact – if any – on the neighborhood.

“It’s not a bar or a restaurant that’s open until 2 in the morning,” he said. “It’s a retail outlet, and it’s not some mess or nuisance, not even a little bit.”

Commissioners seemed to agree when they unanimously approved the shop’s application.

“I think this is a very good use of the building,” said Commissioner Aaron Moguin.

Commissioner Terry Novak said he appreciated the applicant’s interest in Dillon.

“I think I’d love to have you here,” Novak said.

“Harley-Davidson is going to be a great neighbor, and they’ve already proved it by being generous in supporting” several local events, including the Wine in Pines fund raiser, O’Brien said. “The intent of the owners of Freedom Harley-Davidson, and Harley-Davidson nationally, is to be community supportive and to build as fine a retail outlet as they possibly can.”

According to O’Brien, the store owners hope to open the Dillon store by next summer.

Lu Snyder can be reached at (970) 668-3998, ext. 203, or lsnyder@summitdaily.com


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