Laverne Rotello: Buy local, not from chains |

Laverne Rotello: Buy local, not from chains

Laverne Rotello

According to an article in the current AARP Magazine: Want to boost your city’s spirit and rev up the area economy? Buy local. It’s an increasingly popular strategy among 50-plus Americans who want to free themselves from chain store sameness and keep their spending money close to home. “We’re finally getting the point across that if you spend $100 at a local business, $45 stays within the community,” says Stacy Mitchell, senior researcher with the nonprofit Institute for Local Self-Reliance. “Spend $100 at a national chain and only about $14 recirculates.” Buying local is also about trading superstore sterility “and packed parking lots” for something more unique.

Maybe Silverthorne should think about this before approving a Lowe’s or Home Depot.

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