NRO hires new marketing manager | SummitDaily.com
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NRO hires new marketing manager

BRECKENRIDGE – The National Repertory Orchestra (NRO) hired Christine Kechter as its new marketing and public relations manager. Kechter brings 14 years of experience in marketing, a classical music background in piano and clarinet and a sincere respect for the arts to further the NRO’s successful summer program. The NRO provides a pre-professional orchestral experience to the most promising young musicians in the country.”Her appreciation for what the students are accomplishing through the NRO, in addition to her extensive experience and enthusiasm to further publicize our program, reinforced my decision to bring her on board,” said Terese Kaptur, executive director of the NRO. Kechter has lived in Colorado for 13 years and considers it home. Her marketing and public relations endeavors have taken her from large newspaper corporations to small local theaters and an array of businesses in between.”I have always been in love with marketing and PR,” said Kechter. “My job allows me to help people and help an organization that I believe in. If I can take my enthusiasm and pass that on to a community, a demographic, then I’ve done my job. And increasing public awareness of such a wonderful musical experience as the NRO provides? I can’t think of anything else I’d rather be doing.”Kechter will work with the NRO full-time through the end of its season in August 2005, at which time the NRO hopes to make the position year round.


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