Successful BBQ secures Dillon as future venue
DILLON – The 9News BBQ at the Summit raised more than eight times the amount this summer than it collected last year, helping to secure the town of Dillon as the venue for the Summit County Rotary Club’s flagship fundraiser in years to come.The event held last month in downtown Dillon netted $25,000 – a whopping $22,000 increase from the year before.”I think to make at least $25,000 in that second year is as good as we could have possibly hoped and better than a lot of people thought we would do,” said Brenda Cameron, BBQ organizer for the Rotary Club.Though this year’s maze of vendors selling mixtures of smoked meats and zesty sauces was the 10th time the Rotary Club held the event, it was only the second year it was held in Dillon, following its relocation from Frisco’s Main Street.
The barbecue netted just $3,000 during its first summer in Dillon – a number that came in $10,000 less than the Rotary’s projected goal.This year, the money raised hit the Rotary’s bull’s-eye, a sign that the Rotary Club and the town of Dillon will continue to partner for the popular summer food festival in years to come, Cameron said.Sally Croker, marketing and events manager for the town of Dillon, estimates 10,000 to 12,000 people came into town this year to taste some of the nation’s best barbecue at the Kansas City Barbecue Society sanctioned cooking contest.”It’s nice to see the event having bounced back so quickly,” Croker said, adding that the partnership with 9News, a Denver television station, helped to attract more Front Range visitors.
Croker said she had an inkling the event would turn out successful numbers after learning ridership on the free Summit Stage shuttle from the overflow parking lot was up 300 percent, and the two local breweries on site sold 10 more kegs worth of beer than last year.”Your alcohol sales are always a really good indication for growth of an event,” Croker said.She attributed the exponential jump in net gains to the purchase of reusable infrastructure investments that bogged down profits in the first year.All the money from the BBQ goes directly into the Rotary Club’s coffers, to be used toward the $65,000 the club doles out to local scholarships and organizations such as the Summit County Community Care Clinic every year.
Nicole Formosa can be reached at (970) 668-3998 ext.229, or at firstname.lastname@example.org
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