Tips for selling your home
April 4, 2009
Maybe you’re moving to a larger home to accommodate a growing family, relocating for a new career opportunity, or purchasing a townhouse for retirement. Whatever the reason for the move, you will need to take the necessary steps to sell your existing property for the best possible price, within a reasonable amount of time. Where do you begin?
If you’re like most people, you will start by seeking assistance from a professional. A local real estate sales associate, who knows your neighborhood, can help you determine a fair market price. The sales associate should also recommend the extent to which you should make repairs, or improvements, to your property.
In order to select a real estate professional who is right for you, ask family, friends and neighbors for referrals. Interview several sales associates to find out how professional, or experienced, they may be. Get a written outline of how they plan to market your property, and the services they will offer you.
Once you have identified a qualified professional, the rest is chemistry. Is the sales associate someone with whom you would like to work closely? Do you feel comfortable with the sales associate as your partner, working with you to give you advice, and acting as your representative? Does he, or she, practice a consultative selling approach, focusing on the long-term client relationship, and on the importance of exceeding client needs and expectations?
The brokerage firm that your agent is associated with is also important. Research the firm’s success rate, and commitment to quality service. Does the firm survey existing clients in order to ensure customer satisfaction? What are the results of those surveys? How in tune are they with consumer needs? Do they offer guidance with mortgages, or any discounts for other home related, or moving services?
Determining your home’s fair market value is one of the most important decisions you’ll make during the home-selling process. Your sales associate can help you set a fair price, based on local market conditions. For instance, she or he will provide sale prices, and other statistics, for homes similar to yours that have recently been sold, as well as ones currently on the market. Prospective buyers will be comparing your home to others on the market, therefore setting a competitive price can determine if your property will, or will not, sell.
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Once you get a purchase offer for your property, you will have to make some serious decisions. If the offer is reasonably close to the asking price, carefully consider the offer before you think about turning it down. Curiously, it is the first offer that can often be the best offer. If the offer is unacceptable to you, it may be in your best interest to have your sales associate respond with a counter offer. Always be willing to negotiate in today’s market, especially if the prospective buyer is pre-qualified for a mortgage, or paying cash.