Vail No. 1 in SKI survey
SUMMIT COUNTY – Two Summit County ski areas ranked in SKI Magazine’s annual Top 20 readership survey.Breckenridge Ski Resort held its No. 6 position and Keystone Resort again weighed in at No. 15. Vail Mountain held its coveted No. 1 spot for the third consecutive year, beating its rival Intrawest-owned Whistler/Blackcomb in British Columbia, which dropped to the No. 5 position.Vail earned the top ranking for the 13th time in the last 17 years. Colorado Ski Country USA, a trade and marketing organization, called the survey “the definitive ranking of North American ski resorts.”Locally, it represents a marketing opportunity to attract the country’s destination travelers. Copper Mountain, also owned by Intrawest, dropped out of the Top 20 list, falling from No. 19 to No. 21.”It’s disappointing,” said Copper spokeswoman Jamie Wilson. “It’s always a competition to see who will be where in ratings. We’ll work where we can to improve and read over the comment surveys.”More than 20,000 of the magazine’s readers are surveyed for its “Top 60 Resort Guide,” which ranks 18 categories like grooming and terrain. Magazines will hit the stands Sept. 28, when category winners will be posted at http://www.skimag.com.Vail Resorts’ five ski areas – Vail, Beaver Creek, Breckenridge, Keystone and Heavenly, Calif. – ranked in the survey’s Top 20.Beaver Creek jumped the farthest of the five by moving from No. 8 to No. 4. Long a secret favorite of many Eagle County locals for its hidden powder stashes and impeccably groomed runs, the secret may have slipped out last year when record skier numbers were logged during the 2003-2004 season.Statewide, Colorado resorts exceeded high rankings earned last year by securing eleven of the Top 20 spots. Colorado has more resorts in the Top 20 than any other region in North America. Utah is second with three resorts in the Top 20. “No one else comes close to Colorado’s share of the pie,” said Ski Country president and CEO Rob Perlman. Snowmass moved up a notch to No. 3 and Aspen broke into the Top 10 group.Kim Marquis can be contacted at (970) 668-3998, ext. 249, or at firstname.lastname@example.org.
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