Breckenridge moves on economic panel | SummitDaily.com
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Breckenridge moves on economic panel

Editorial

The town of Breckenridge is on its way to forming an economic development advisory committee (EDAC) that a super-focus group of town business people recommended.The question in the long run is if the EDAC will be given enough review power over the Breckenridge Resort Chamber to satisfy the more militant BRC critics in town.The BRC suffers from a nagging perception that it somehow is not doing a good job marketing the town, a fact which causes some not to join the voluntary organization.That thought hampered an effort last year to raise the sales tax a half penny to generate more marketing dollars.To be fair, the BRC has many defenders and as retailer Steve Lapinsohn believes, the EDAC will verify the BRC is doing the best it can on stretched resources.As currently outlined, the EDAC would look over the BRC’s collective shoulder, but would answer to the town council. It would be up to the town council to judge the EDAC’s observations and lord over the BRC, a group For sure, the EDAC would look at economic issues beyond tourism for future opportunity.”I view this group as more a pure economic development group to look at what might be the best future path for Breckenridge,” Mayor Ernie Blake said.”It would not trouble me if one of the missions is to look at the BRC marketing, which could be helpful, but I do not see that as an ongoing primary business of the EDAC,” Blake added at last week’s town council meeting.Councilmember Rob Millisor, a former BRC board member and strong supporter still, want the EDAC mission to be clear, and one aspect of that is not to replicate the BRC.”The BRC is the marketing, promotional arm of the town. It’s important that this (the EDAC) is not that,” Millisor said.Councilmember Larry Crispell would agree, but he wants the EDAC to find a “common thread” of a marketing message among the major players that would include the BRC, the town and the 800-pound gorilla, the Breckenridge Ski Resort.Councilmember Eric Mamula is thinking about another extreme.”I wouldn’t want the EDAC to come to us and say we need to have a Wal-Mart to increase our sales taxes,” he said.He added the EDAC should do analyses of data and issues that the town council members don’t have the time to do.So how does this play with the BRC defenders?Lapinsohn, having taken in the messages, pronounced the matter good, for now.”I am real comfortable with it,” he said.Town officials will refine the EDAC concept and bring it before the council.


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